I was in my local secondhand DVD store, and saw this on the back of the DVD for True Romance:
True Romance was re-released in the UK last month, and when a film is re-released, it gets re-rated by the BBFC. Often it will retain its original rating, but with modern sensibilities, it's not unusual for the rating to change (it usually goes down). However, in the case of True Romance, which was given an 18 when it first came out over here in 1994, it retained its 18 certificate, for many reasons, the chief one being strong bloody violence. Which is, as you can tell, is completely different from that pictured on the DVD.
However, you don't have to be a BBFC obsessive like me to smell fish. As I've previously mentioned on here in my lengthy analysis's of why movies get certified what, films these days have to be pretty hardcore to get an 18 certificate. So the consumer information for an 18 just would not contain the word 'moderate' anywhere. So not only is the photographed DVD a pirate, but a bad pirate.
And it's all thanks to my obsession with film certifications that I spotted it!